The best shampoo for colored hair in 2023.

What is the best shampoo for colored hair?

Whether it’s permanent, semi-permanent, temporary, red, silver, black or blue…hair dye and hair color will always fade with time.

How long your hair dye job lasts depends on how you treat it in the days and weeks after it’s beautified your hair.

That means only using the best products that will look after your color and keep it lasting for longer. That’s why we’re here!

Colored hair fades with time. That’s just a fact of life.

But it doesn’t have to be that way! If you want your color to last longer, then you should only use products that are kind to colored hair.

These are designed specifically to look after dyed locks and keep them looking vibrant for longer.

They’re formulated with different ingredients and how well they work will all depend on whether your color is permanent or semi-permanent.

But they all do the same thing in terms of keeping your hair bright and beautiful for as long as possible.

In short, they will make sure that your hair dye lasts – no matter what kind of dye job you’ve got going on right now!

Whether it’s red, blue, black or silver…these shampoos will help lock in all those gorgeous colors so even when they fade (which they always do) at least they’ll stay nice and bright instead of ending up dull.

Let’s go!

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shampoo ingredients

What is the best shampoo for colored hair?

Hang tight! We’re here with the best product we’d recommend to keep your color in tip-top condition!

As an Amazon Associate, I earn from qualifying purchases.

Best shampoos for coloured hair at a glance.

ShampooLooks likeBest forRatingBuy now
OGX Argan Oil of Morocco Shampooq? encoding=UTF8&ASIN=B0097FVTW2&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest shampoo for coloured hairNourishing oils and fab smell. four star icon Edited
Label m Color Stay Shampooq? encoding=UTF8&ASIN=B005D4PI96&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest shampoo for coloured hairKeep colour looking luscious for longer. five star icon Edited 1
Garnier Fructis Shampoo Color Resistq? encoding=UTF8&ASIN=B001RYUBUW&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBir?t=colouredhairc 21&language=en GB&l=li2&o=2&a=B001RYUBUWAuburn and redder shades of hair. three star icon Edited 1
Kerastase Reflection Bain Chromatiqueq? encoding=UTF8&ASIN=B01J28O9C0&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest shampoo for coloured hairThicker hair and softness. five star icon Edited 1
Shea Moisture Jamaican Black Castor Oil Shampooq? encoding=UTF8&ASIN=B00MXD137Q&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest shampoo for coloured hairMoisturising. Good for curls/frizzy hair. four star icon Edited
Paul Mitchell Color Care Shampooq? encoding=UTF8&ASIN=B000SHSFSE&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBir?t=colouredhairc 21&language=en GB&l=li2&o=2&a=B000SHSFSEProtection and prevention. four star icon Edited
Bumble & Bumble Color Mindedq? encoding=UTF8&ASIN=B007UZ44I2&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest shampoo for coloured hairGreat cleansing with gentle ingredients. five star icon Edited 1

TOP PICK!

Label.m Color Stay Shampoo

q? encoding=UTF8&ASIN=B005D4PI96&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GB

Best for: Longer lasting colour.

We gave this a go after falling in love with Label M’s Protein Spray.

Like the spray, it transforms your bathroom into a luxurious spa experience with it’s relaxing notes of jasmine and vanilla.

It also didn’t foam up too much but left no residue in our hair. Colour felt vibrant for longer. This tops the list for us.


#1 Argan oil of Morocco shampoo

q? encoding=UTF8&ASIN=B0097FVTW2&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GB

They say:

  • A precious blend that’s infused with Argan Oil sourced straight from the ancient land of Morocco. 
  • Rich and creamy shampoo that will help protect, restore and nourish your hair leaving it super soft and shiny. 
  • It’s a best-selling shampoo that gives life to your hair and renews it with the sweet smell of fragrant oils.
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Reviewers say:

“I have curly hair and this is one of the few shampoos that don’t make it look dull and lifeless! Since using this I’ve used a few OGX products and they never let me down.”

“I use this along with the conditioner and I can honestly say I felt the difference in a matter of days. It’s so cheap it really does wonders for the money.”

“My hair does feel so much softer after using this. My friend recommending it after trying it too and raved about it. I used the oil and my dyed hair was as not tangled as it usually is.”

We say:

It’s good on price and smells amazing. It doesn’t lather much but that’s common for color shampoos.

Go for it if you want great value for money.

Best for: Colored hair care on a budget.

Check it out now on Amazon >>

#2. Label.m Color Stay Shampoo

q? encoding=UTF8&ASIN=B005D4PI96&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GB
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Reviewers say:

“I’ve been using this for years and find it does indeed extend my time between hairdresser visits. My hair is always really glossy and I get people commenting on how glossy it looks.”

“My hairdresser uses this one in the salon and I was surprised it was one I could easily get myself. She says it’s the one to use at home. It’s great value really happy with my purchase.”

“This is the fifth time I’ve bought this and I love it! I was having trouble with hair dye not taking well to my hair and my hairdresser said this would create any build up so the dye could be absorbed. She was right!”

We say:

We gave this a go after falling in love with Label M’s Protein Spray.

Like the spray, it transforms your bathroom into a luxurious spa experience with it’s relaxing notes of jasmine and vanilla.

It also didn’t foam up too much but left no residue in our hair. Color felt vibrant for longer.

Best for: Longer lasting color.

Check it out now on Amazon >>

#3.Garnier Fructis Shampoo Colour Resist

q? encoding=UTF8&ASIN=B01MY922S2&Format= SL250 &ID=AsinImage&MarketPlace=US&ServiceVersion=20070822&WS=1&tag=colouredhairc 20&language=en USir?t=colouredhairc 20&language=en US&l=li3&o=1&a=B01MY922S2

They say:

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Reviewers say:

“I was desperate with my hair being dry and frizzy because I colored it so much and my hairdresser just kept recommending really expensive shampoos but then I tried this! It’s a life saver or hair saver! I love this range now I won’t buy anything else.”

“Nice shampoo , it smells really lovely and I think it does make the color last a bit longer than if I was using a normal shampoo.”

“I’m always amazed how this shampoo and conditioner always enhances my color I would certainly recommend this product.”

We say:

This isn’t our fave but it makes the list as it’s particularly good for auburn or redder shades of hair.

Red dye is the pigment that vanishes the fastest, so you need a great shampoo that keeps your hair glossy rather than brassy.

The smell is quite sweet but for the money, its reviews are great.

Best for: Red shades.

Check it out now on Amazon >>

#4.Kerastase Reflection Bain Chromatique.

q? encoding=UTF8&ASIN=B071X6RMFT&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GB

They say:

Reviewers say:

“I love that this doesn’t strip my color like so many other shampoos I tried. It feels so natural and that’s you’re really looking after your hair and color. My hair is fine and this doesn’t feel too heavy.”

“Amazing. One of the best shampoos in my view for dyed hair. Leaves the hair so light, and with an amazing smell. I have highlighted hair, and very coarse and thin. This is the only product that works for me.”

“Protects hair color and improve shine like nobody’s business!”

We say:

We are long time lovers of Kerastase products and anything that contains Keratin is a must for dry, damaged hair. This isn’t an everyday wash, but with color-treated hair you shouldn’t be doing that anyway.

Fine hair may find it heavy but we found it perfect for moisture-starved locks.

Not sure if it kept the color as well as some of the other shampoos in this list, but over time, with better condition hair, hair dye should start to last longer.

Best for: Thicker hair.

Check it out now on Amazon >>

#5.Shea Moisture Jamaican Black Castor Oil Strengthen and Restore Shampoo

q? encoding=UTF8&ASIN=B01HOD4326&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GB
shea moisture shampoo instagram

They say:

Reviewers say:

“My hair was in a bad way after years of dyeing, extensions and highlighting. It was short and broke all the time.

My husband was fed up of all the hair in the shower plug! But WOW I really notice the difference with this. I’m stocking up.”

“I’ve been using for a few weeks now and I love that I has improved the condition of my hair, but also my scalp. It used to be dry and flaky but now feels well moisturised and healthy. A great all rounder.”

“It lathers up really well and hair feels thicker after use. Will definitely be buying again.”

“Why hadn’t I seen this years ago!? Could’ve saved a fortune that I spent on pricier shampoos- this makes my hair feel smooth and sleek, it’s my favourite by far.”

We say:

Oh the softness. This made our hair feel silky smooth. It lathered up more than other products and we felt great to not be putting more chemicals in our hair.

No paint stripper feeling so our color lasts longer.

Best for: Moisture and softness.

Check it out now on Amazon >>

#6.Paul Mitchell Color Care Shampoo.

q? encoding=UTF8&ASIN=B000SHSFSE&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBir?t=colouredhairc 21&language=en GB&l=li3&o=2&a=B000SHSFSE

They say:

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Reviewers say:

“Me and my best friend love this shampoo (we live together and share it!) It works for my curly hair and it works for her straight hair. We both color our hair so it’s prone to dryness.”

We say:

What we love about this is a) it’s price puts it firmly in the category of affordable luxury and b) it’s all about PREVENTION and protection as opposed to just trying to fix already damaged and over-colored hair.

So you can expect it to preserve your hair color the more you use it. A little goes a long way as it foams up good too.

Best for: Protection and prevention.

Check it out now on Amazon >>

#7. Bumble and Bumble Color Minded

q? encoding=UTF8&ASIN=B007UZ44I2&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GB

They say:

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Reviewers say:

“I have thanked my hairdresser for recommending this a thousand times! I do feel that I see her less often because this looks after my color so well. It’s not cheap, but a little really does go a long way. I’m really happy with the results.”

“This does the job of preserving the hair color really well. It’s sulphate free so it’s not sucking the goodness out of my hair like other shampoos.”

We say:

This is one for those with fine hair as its super super gentle. It’s pricey but worth it if you want to make the most of your hair color.

Big thumbs up on this one from hairdressers too who think it is one of the best shampoos for dyed hair as it contains no nasty sulphates that strip your color and dry your hair.

Best for: Gentle cleansing for fine hair.

Check it out now on Amazon >>

TOP PICK!

Label.m Color Stay Shampoo

q? encoding=UTF8&ASIN=B005D4PI96&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GB

Best for: Longer lasting colour.

We gave this a go after falling in love with Label M’s Protein Spray. Like the spray, it transforms your bathroom into a luxurious spa experience with it’s relaxing notes of jasmine and vanilla.

It also didn’t foam up too much but left no residue in our hair. Colour felt vibrant for longer. This tops the list as the best for coloured hair.

What is shampoo for colored hair?

Think of most shampoos as a paint stripper. The stronger it is, and the more you use, the more the color fades away.

Some are harsher than others (if you ever want to strip your color off – haven’t we all had a dye disaster! – use Head & Shoulders shampoo).

Color shampoos are specially formulated to be gentle on color treated hair as they do not contain color stripping chemicals.

There are many brands you’ll know that have a colored shampoo range. There are also brands like Pureology who are dedicated to only to colored hair products.

Which one is right for you depends on things like the shade of your hair, the hair dye you’ve used, the thickness of your hair, how often you wash your hair and of course your budget!

Whatever your wants and needs, we’re here to help you find the right one for you.

Why do I need shampoo for colored hair?

These miracle workers help to prevent fade and protect color-treated hair, keeping it looking luscious for longer.

There are many different types of them out in the market today.

Some specialize on particular needs such as frizz reduction or moisture infusion. Then there’s also those with extra vitamins and healthy ingredients.

They all focus on protecting and preserving your color. So, if you dye your hair, these are the ones for you.

Along with the best conditioners for colored hair, color protecting products should be a staple part of your colored hair care routine.

Not only will they prolong your hair dye and stop it fading, they’re gentle enough to be kind to hair that’s damaged by regular hair dyeing processes.

Shampoo ingredients that are no good for colored hair.

What shampoo should not be used on colored hair?

Cleansers that contain color-stripping chemicals should not used on dyed hair. You’ll be surprised how many there are!

Anti-dandruff products for instance, are known for being good at removing hair dye color.

That’s because the chemicals used to combat dandruff can also strip hair color.

Some clarifying shampoos can be harsh on your hair and remove the pigment along with impurities and build up.

The safest thing to do is check the ingredients for pigment-eating chemicals.

The easiest and safest thing to do, is use a color-safe shampoo.


Parting words

You deserve a dye job that will look as good the day it’s done, as it does six weeks later.

That’s why we’re here with tips to help you keep your colour looking vibrant for longer.

The more time you spend caring for your new hairstyle, the better result you’ll get when all is said and done!

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