Best blonde hair dye to light up your life in 2021.

best blonde hair dye

You’re ready to have all the fun (as blondes do!) and become a golden goddess at home? In Bombshell blonde hair shades you need in your life right now, we told you all about the hottest blonde shades topping the colour charts this year. Now we’re here with the best blonde hair dye you need to get the look at home!

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What is blonde hair?

From caramel to ash to pearl to platinum to butter, blonde comes in a kazillion hues to suit who you are, and who you really want to be. It’s a sassy statement hair colour that makes heads turn, goes lighter in the sunshine and darker as you get older.

What we love about this colour hair is its versatility. It’s uber fabulous as an accent colour too. Perfect for ombre, dipped ends, highlights and balayage styles or blended with other striking colours like purple and silver.

Check out the latest looks for ideas and inspiration.

blonde hair collection pinterest board

Can I dye my hair blonde at home?

You can! If you’re careful. It all depends on the colour your want to be and the base colour that your hair is now.

If your hair colour now is light brown or darker – you’ll need to lighten your hair first with bleach before dyeing it blonde. This might take a few processes to get it light enough, so chat to your hairdresser about whether your hair condition can take it. Bleach is pretty drying and damaging for your hair!

If your hair is light blonde and lighter – If you want to go platinum, or an icy-white colour, you’ll also need to pre-lighten your hair with bleach.

Otherwise, you’re good to go! Grab your favourite box of dye from the list below and blonde up your life baby!

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butter blonde hair dye instagram

Which is the best blonde hair dye?

If you’re ready to brighten up your hair at home, here are the hair dyes to keep you on trend and on point all season long!

Best blonde hair dyes at a glance.

Hair dyeLooks likeBest forBuy it now
L'Oreal Excellence, Natural Dark Caramel Blonde q? encoding=UTF8&ASIN=B002MA56EQ&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeLong-lasting caramel blonde colour.
John Frieda Precision Foam Colour, Extra Light Natural Blondeq? encoding=UTF8&ASIN=B01L96IETC&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeLasting natural blonde colour.
Revlon Colorsilk, Ultra Light Ash Blonde.q? encoding=UTF8&ASIN=B0039404TG&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeBright ash blonde colour.
L'Oreal Colorista Effects Bleach Lightening Kitq? encoding=UTF8&ASIN=B01N4I05Q1&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeExtra lightening fast platinum blonde.
L'Oreal Preference Infinia, Shimmering Rose Gold.q? encoding=UTF8&ASIN=B077N4G7RF&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeStrawberry blonde hues
L'Oreal Paris Excellence Age Perfect Dark Beige Blondeq? encoding=UTF8&ASIN=B00ZR9979O&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeSoft, buttery beige blonde.
Garnier Olia Golden Dark Blonde Hair Dye Permanent.q? encoding=UTF8&ASIN=B009SKHAOC&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeDirty blonde colour.
Garnier Color Sensation Vivids hair dye, Silver Diamond.q? encoding=UTF8&ASIN=B07CN62JYR&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest blonde hair dyeSparkling silver hues.


Revlon Colorsilk, Ultra Light Ash Blonde.

q? encoding=UTF8&ASIN=B0039404TG&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBrevlon light ash blonde

Best for: Bright ash colour. 

The colour on the box is very bright and when we applied it, it become very purple so we were unsure what to expect! But the results are lovely – not too cool and there was a slight brassiness at first but it was toned down with a purple toner. 

It’s not as bright as platinum blonde but it’s not far off and it’s lasted after a few shampoos so far. This is the best blonde box dye for us.  

#1 L’Oreal Excellence, Natural Dark Caramel Blonde

q? encoding=UTF8&ASIN=B002MA56EQ&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBloreal dark caramel blonde

They say:

  • A permanent hair dye that gives you a luscious colour in under 30 minutes.
  • Enriches your hair and visibly improves its look and feel.
  • Contains Pro-Keratin and Ceramide to leave your hair looking smoother and feeling stronger.

Reviewers say:

“The hair dye itself as a colour is lovely, it doesn’t look too flat or monotone like other dyes I’ve used in the past. It’s really reflective in the light and makes my hair look really healthy from root to ends.”

“I used this to cover up some old blonde highlights and found they covered really well. They didn’t end up being too warm and they haven’t faded either within the weeks after dyeing. I would definitely recommend it.”

“I hadn’t coloured my hair in a while, so this was a good test for covering more grey than usual. The result is better hair quality than before. It’s soft and shiny. The colour is holding up well and gets better with further washes. Its quite a modern hue.”

We say:

We loved that this dye comes with a ph-friendly shampoo in the box and a comb applicator to apply the dye with ease. It does make a difference. There’s also a pre-dye serum and a lightweight nourishing mask which left our hair feeling so smooth and soft.

Colour-wise, it’s really on the golden side and a lovely rich caramel hair colour that gave our mid-blonde hair real depth. It lasted well too with minimal fade. Go for this for long-lasting results.

Best for: Long-lasting caramel blonde colour.

#2 John Frieda Precision Foam Colour, Extra Light Natural Blonde

q? encoding=UTF8&ASIN=B01L96IETC&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBjohn frieda extra light blonde

They say:

  • This is a thick, rich foam that penetrates strands for deep colour saturation. 
  • Locks in rich colour, giving you fade-resistant, salon-quality results.  
  • Achieving flawless, natural-looking results at home has never been quicker or easier.
  • Fade-Resistant, Salon-Quality Colour.

Reviewers say:

“This is by far the most awesome hair colour I have ever used – and believe me, I have tried every colour under the sun!”

“I’ve coloured my hair for years, my hair is down to my shoulders and wavy so prone to frizz. The dye washed out easily and the end result was perfect, an all over, even colour, no ginger bits, no white bits, very natural.”

“I was quite nervous that this would turn my hair dark grey. So glad that I was wrong! The colour turned out perfect! It blended my new growth with the old highlights! I am so happy I found an at home colour that works!” 

We say:

We love John Frieda Precision Foam hair dye! 

The best thing about it is the Precision Foam which is a hair dye innovation in itself. We found it so easy to apply and because it’s not a liquid, it doesn’t splash everywhere. 

This colour is a beaut and it’s great for thick hair as the foam really penetrates your hair. Because of this, the colour lasts and it’s one of the best for that.

Best for: Lasting natural blonde colour.

#3 Revlon Colorsilk, Ultra Light Ash Blonde.

q? encoding=UTF8&ASIN=B0039404TG&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBrevlon ultra blonde light dye

They say:

Reviewers say:

“Definitely the best ash blonde dye I’ve ever used. Any other ash dyes I’ve used turn my hair grey. I don’t really see the ashy tones in my hair after using this, but it did lighten it and isn’t brassy.”

“Was a little apprehensive before using this as it’s lighter than my usual shade. Needn’t have been concerned. Pleased with the results, not too light for the summer & no brassiness. Covered grey fine & seems quite soft & shiny.”

“My natural hair color is brown but I’ve been bleaching it at home for a while now, I went from pink to blonde and I still had some yellowish blonde in my hair then I used this and now my hair is fairly close to the color on the box. “

We say:

The colour on the box is very bright and when we applied it, it become very purple so we were unsure what to expect! But the results are lovely – not too cool and there was a slight brassiness at first but it was toned down with a purple toner. 

It’s not as bright as platinum blonde but it’s not far off and it’s lasted after a few shampoos so far.  

Best for: Bright ash colour. 

#4 L’Oreal Colorista Effects Bleach Lightening Kit

q? encoding=UTF8&ASIN=B01N4I05Q1&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBloreal colorista bleach

They say:

  • This is a Bleach kit to create Bleach effects
  • A gentle formula that lightens hair without brass or harshness
  • After-care conditioning formula nourishes hair and eliminates brass

Reviewers say:

“I’ve been dying my own hair for many years now and have used lots of different bleaches so I was a bit hesitant at using a new one. I had so many colours of purple in my hair and using this bleach my hair went to a light blonde!”

“Considering my hair was previously dyed a dark silver grey, I didn’t really know what to expect. So I followed the instructions, and left it on for the instructed time, and within minutes, i could already see my hair turning a perfect platinum blonde shade. “

“I love this bleach! I normally have a balayage done at my hairdressers but my ends underneath had started to go brassy. I used this & then toned after and it looked like I’d had it done in salon!”

We say:

L’Oreal have home hair dyeing nailed with the Colorista range. We’d already tried some of their other awesome washout colours so we were excited to see what this could do.

We tried this to give our natural blonde colour a lift, and the results were a cool head of icy blond hints. It’s powerful stuff so keep a check on it in development time or you might go way too light. It dulled down after a couple of washes and is starting to look even more natural as time goes on.

Best for: Extra lightening fast platinum results.

#5 L’Oreal Preference Infinia, Shimmering Rose Gold.

q? encoding=UTF8&ASIN=B077N4G7RF&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBrose gold hair colour

They say:

  • A pearlescent colour is flattering for all skin tones.
  • Features a Colour Extender, which revives the look of day 1 colour with each application.
  • Gives you up to 8 weeks of fade-defiant colour. 
  • Show-stopping, intense colour.

Reviewers say:

“I used this colour on my dark blonde hair. It’s a really beautiful colour, I’m so impressed. It really does look a sparkly rose gold shade, very on trend too.”

“The colour is lovely- a golden blond with a light pink tint. “

“As a natural blonde I’m always apprehensive about trying new colours but this is so lovely. Ideal if you don’t want a drastic change or to spend a lot of money! Will definitely be buying again.”

We say:

This one was easy to apply, it didn’t drip and stain our entire bathroom! We tried this on mid-dark blonde locks and the colour came out subtle and shimmery. It’s kept our natural highlights so it’s not a complete all over colour but this gives it a natural vibe.

There’s an ashy tone to it, so suitable for those with cool features. This is lush strawberry blonde on ice.

Best for: Strawberry blonde hues.

#6 L’Oreal Paris Excellence Age Perfect Dark Beige Blonde

q? encoding=UTF8&ASIN=B00ZR9979O&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbeige blonde hair dye

They say:

  • Flattering, luminous colour, full of highlights
  • Up to 100% grey coverage, less visible re-growth
  • Replenished hair, full of body & shine
  • Root re-growth is less visible and elegantly blended.
  • Enriched with Pro-Collagen and Pro-Ceramide.

Reviewers say:

“The colour is really, really beautiful. It’s produced more than one shade of blonde but in a soft natural way and looks only marginally different to my salon’s efforts.!”

“The product was easy to use with little mess and the final result was a colour I could be proud of. My hair felt in good condition and looked shiny/healthy. My scalp was unaffected and my greys had disappeared.”

“The finished result was fab – multi tonal colour thanks to the layered tone technology, and the colour blended exceptionally. My hair felt super soft and very manageable to style.”

We say:

Age perfect is all about the grey coverage so we used this on pale blonde hair with lots of grey to cover. It was easy to apply and we left it a good 10 minutes more than advised to make sure the stubborn greys around our temples were fully covered.

And they were! The result is a soft buttery colour beige blonde that has kept the natural lights in our hair. Go for this if you want multi-dimensional coverage.

Best for: Soft, buttery beige coverage.

#7 Garnier Olia Golden Dark Blonde Hair Dye Permanent.

q? encoding=UTF8&ASIN=B009SKHAOC&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBdark blonde hair dye

They say:

  • Olia’s permanent hair dye formula with oil maximises the colour result.
  • No ammonia for a pleasant scent. 
  • Powered by 60% oils which visibly improves your hair.
  • Maximum colour performance for lavish, vivid and long-lasting colour.

Reviewers say:

“Loved this hair dye, covered all my grey hair and left it feeling soft and nourished. While developing it didn’t smell strong or burn my eyes like some.”

“This was easy to use, didn’t drip or go everywhere. The result was a lovely colour that looked really natural and left my hair soft and healthy feeling. Very happy!”

“This colour is absolutely amazing and matched my current colour very well. Colour was very easy to mix and apply.”

We say:

This is a gorgeous dirty blonde colour that we tried on pre-lightened hair. It’s dark blonde so not quite brown and has warm red undertones so be careful if your hair draws red. We love Olia hair dye for always making our hair feel so soft. Go for this one for a great, all-over natural dark blonde colour at home.

Best for: Dirty blonde colour.

#8 Garnier Color Sensation Vivids hair dye, Silver Diamond.

q? encoding=UTF8&ASIN=B07CN62JYR&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBsilver diamond hair dye

They say:

  • Provides intense, long-lasting colour.
  • The unique formula delivers up to 8 weeks of colour. 
  • The after-care conditioner will leave your hair feeling soft with a smooth surface to reflect light.
  • Simple, indulgent home hair colour application. 

Reviewers say:

“Colour stays vibrant for about two weeks and then it starts getting a little dull. But it is with most products the same.”

“I am very happy with the shade of this. Best of all, my hair is in a really great condition after using this, not dry or frizzy at all.”

“I had bleached hair so thought this would add a silver tint to it but it came out darker than on the box. It’s still a great, pale silver colour and it was easy to apply.”

We say:

This box dye is also a lightener so we tried it on dark blonde hair to see if it would lift. Well, it wasn’t anywhere near as light as the box, but it has added an all-over silver shine to our hair which we love.

It’s more grey than silver but that’s because of the warmth in our hair. Make sure your hair is platinum blonde or bleached to almost white and you’ll get the silver-blonde colour on the box for sure.

Best for: Sparkling silver hues.