Rich, red and ravishing, auburn hair is a heady mix of brown-red-orange gorgeousness that sets our hearts on fire. It’s one of the most popular hair colours this year that’s growing its fan base for it’s ability to look on point from season to season.

In Auburn hair | How to get the look at home we told you all you need to know about auburn. Now you’re wondering, which is the auburn hair dye for you?

Let’s find out!

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What is auburn hair?

Auburn is is a rusty orange-red-brown hue that comes from the red hair family. We love it because, like brown and red hair colour, it suits pretty much everyone, whether you have cool or warm undertones.

You’ll find auburn shades in anything from a bright, almost copper tone to a medium chestnut or strawberry to a dark chocolatey red. So you’re likely to find a few different hues to suit you.

Check out the latest looks for ideas and inspiration.

auburn hair color ideas pinterest

Can I dye my hair auburn at home?

Yes! It is completely possible to achieve on-trend, auburn hair colour at home. There are an awesome range of auburn box dyes that you can buy off the shelf for every hair type to achieve that perfect all over rich auburn sheen. Just make sure you choose the right shade for the colour your hair is now.

If your hair is a darker shade than auburn – you’ll need to lighten your hair first to get the look. This will involve bleach so you might want to chat to your hairdresser. You can’t lighten colour with colour!

If your hair is a lighter shade than auburn – or even the same, you’re good to go! You can dye your hair auburn yourself. Just follow the advice on the hair dye box.

And don’t forget to always do a strand test to see what the colour will look like on your hair!

best auburn hair dye instagram post
best auburn hair dye instagram post

Which is the best auburn hair dye? 

We’ve searched high and low to bring you the auburn box dyes that will give you lush auburn hair colour at home!

Best auburn hair dyes at a glance.

Hair dyeLooks likeBest forBuy now
Clairol Nice' n Easy Crème, Light Auburn.q? encoding=UTF8&ASIN=B078969981&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest auburn hair dye nice n easy light auburnWarm tones and blending.
Schwarzkopf Colour Expert, Auburn Brown.q? encoding=UTF8&ASIN=B07B5MYFZ7&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest auburn hair dye schwartzkopfCool brunettes.
Revlon Colorsilk Bright Auburnq? encoding=UTF8&ASIN=B0011DQMDE&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest auburn hair dye revlonWarm blondes/Light Browns.
Garnier Nutrisse Creme Colour, Chestnut Auburn.q? encoding=UTF8&ASIN=B001RYNMBW&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest auburn hair dye garnierCool mid to dark browns.
John Frieda Precision Foam, Medium Red Brown.q? encoding=UTF8&ASIN=B01L96IV5E&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest auburn hair dye john friedaLong-lasting colour for cool, dark tones.
L'Oreal Preference Infiniaq? encoding=UTF8&ASIN=B00H463226&Format= SL160 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBbest auburn hair dye preferance infiniaLong-lasting luscious colour.

TOP PICK!

Preference Infinia Hair Dye, Brooklyn Intense Copper Auburn.

q? encoding=UTF8&ASIN=B00H463226&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBhair dye preference infinia

Best auburn hair dye for: Long-lasting luscious colour.

This a gorgeous warm auburn colour. We tried it on dark brown hair and the depth of colour is stunning. It has multidimensional undertones of metallic copper-auburn hues. The dye comes with a colour extender so you can brighten the colour back up in between dyes. Loads of the reviews said it lasted really well too. This is the the favourite one for us.


#1 Clairol Nice’ n Easy Crème, Light Auburn.

q? encoding=UTF8&ASIN=B078969981&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBclairol light auburn

They say:

  • An Nice N Easy to use hair dye to get the colour you desire at home.
  • The non-drip colour crème smells fresh, not of ammonia (there is none).
  • Claims 100% grey coverage that gives natural looking tones.
  • Kind to your hair.

Reviewers say:

“This is a lovely colour that lasts longer than others I have tried. I wash my hair twice a week and I find the colour lasts anything from 3-4 months.”

“I am so pleased with the result – shiny, healthy, light red hair. I feel like I should’ve changed to this colour years ago!”

We say:

This auburn colour was easy to apply with a non-drip creme that really didn’t go everywhere. What impressed us most about this one was how it blended the brown root regrowth well with the rest of our blonde hair. The tone was a little more warm and orangey than it looks on the box. But nothing a little blue shampoo won’t keep at bay.

Best for: Warm tones and blending.

#2 Schwarzkopf Colour Expert, Auburn Brown.

q? encoding=UTF8&ASIN=B07B5MYFZ7&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBschwartzkopf

They say:

  • This contains OmegaPlex, which strengthens micro-bonds within each hair fibre, during and after colouring.
  • It gives improved hair quality and an exceptional colour result.
  • Easily detangled & deeply cared-for hair

Reviewers say:

“My hair is naturally on the dry, porous side but it feels soft, strong and the colour is wonderful red brunette.”

“I love this dye. I bought the matching Schwartzkopf colour freeze shampoo and conditioner to go with it and it worked great. Also it smelled lovely!”

“I have quite dark hair naturally and I wanted a dark red and this does the trick. I get so many compliments with this hair colour.”

We say:

This is a lovely subtle colour at the browner end of the spectrum. It doesn’t come with gloves, so get some strong, disposable ones.

Our hair felt soft and shiny after application. Leave it longer than the 30 mins that the instructions say if your hair is already colour treated. It seems quite brown at first but gets redder after each wash.

Best for: Cool brunettes.

#3 Revlon Colorsilk Bright Auburn.

q? encoding=UTF8&ASIN=B0011DQMDE&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBrevlon

They say:

  • This specially blended, permanent hair color formula includes our Revlon 3D Color Gel Technology, which deposits rich, dimensional color that looks natural and lasts.
  • Leaves your hair in better condition than before you coloured it.

Reviewers say:

“I have been dyeing my hair this shade for 8 years. The colour keeps really well and is and it’s close to the colour on the box”. 

“It’s so nice and vibrant! It lasts long and is easy to apply. I have long medium brown hair that’s quite thick so I use two packs.”

“I recently had my hair lightened and then I coloured it myself bright auburn at home and I’m really happy with the results.”

We say:

This is a fantastically vibrant shade. It lifted our dark blonde hair to almost a strawberry blonde. Our hair felt super silky with this and the conditioner is wonderful although we could’ve done with it being bigger as we used it all in one go.

As the reviews say, you’ll need two boxes if you have long or particularly thick hair. This is also on the orange-red spectrum although it’s not as golden as copper shades. It’s really bright for a couple of days but it does dull down.

Best for: Warm blondes/Light browns.

#4 Garnier Nutrisse Creme Colour, Chestnut Auburn.

q? encoding=UTF8&ASIN=B001RYNMBW&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBgarnier nutrisse chestnut

They say:

  • Natural-looking hair colour result.
  • Rich and long lasting hair colour performance.
  • Intensely nourishes and protects against hair dryness for up to 8 weeks.
  • After Colour Conditioner enriched with 4 oils for silky, shiny hair.

Reviewers say:

“This hair colour is brilliant and left my hair feeling really soft. Perfect colour, same as on the box. Pleasant smell, so easy to use, does not drip.”

“I’m about 20% grey and it covers this so well. It leaves a variety of shades in my hair so there is no flat feeling or look.”

“I tried this a week after dying my hair another colour. This really worked and had a glossy, shimmery effect.”

We say:

We used this on medium brown hair and it came out a lot darker than the colour examples on the box but still a gorgeous rich hue of red.

This made our hair closer to a luxurious cherry brown than auburn but it goes to show that your base colour matters. There was real depth to the colour that we loved.

Best for: Cool mid to dark browns.

#5 John Frieda Precision Foam, Dark Red Brown.

q? encoding=UTF8&ASIN=B01L96J0PE&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GB john frieda

They say:

  • Lock in rich, salon-quality red hair colour with our thick, saturating foam hair dye.
  • The non-drip foam penetrates your hair strands for deep colour saturation.
  • The nourishing after-colour conditioner seals in colour for long-lasting, tonal richness. 

Reviewers say:

“This dye is such a lovely colour. It was very simple to follow and covered all my hair. But do make sure you read the instructions before using.”

“I used this and my hair came out exactly the shade I had hoped for. A week later, it’s still soft and shiny and looks healthy.”

“This colour was just right and covered really evenly with no patchy bits. I also have a lot of grey hairs but this covered it fantastically.”

We say:

We love John Frieda Precision Foam Colour for how easy it is to use, and how long the colour lasts.

This colour is super rich and almost mahogany on our dark brown hair. It gave a very even colour and had a glossy sheen to it after drying. This is one of our faves as our hair felt more saturated with the foam and in better condition after dyeing. We have high hopes that this colour will last a while.

Best for: Long-lasting colour for cool, dark tones.

#6 Preference Infinia Hair Dye, Brooklyn Intense Copper Auburn.

q? encoding=UTF8&ASIN=B00H463226&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBpreference infinia

They say:

  • Lustrous colour results, and fade-resistant formula.
  • Comes with a new precious High Shine Elixir.
  • Colour radiance for up to 8 weeks.
  • Improved fragrance for a better colour experience.

Reviewers say:

“Amazing hair colour. Very vibrant. and super easy to apply.”

“I’ve been a red head on and off for years – this auburn shade is absolutely gorgeous.”

“The best hair dye I’ve ever used. Long lasting so you don’t have to worry about it fading any time soon. Glossy finish and easy to apply!!”

We say:

This a gorgeous warm auburn colour. We tried it on dark brown hair and the depth of colour is stunning. It has multidimensional undertones of metallic copper-auburn hues. The dye comes with a colour extender so you can brighten the colour back up in between dyes. Loads of the reviews said it lasted really well too. This is the favourite one for us.

Best for: Long-lasting luscious colour.


TOP PICK!

Preference Infinia Hair Dye, Brooklyn Intense Copper Auburn.

q? encoding=UTF8&ASIN=B00H463226&Format= SL250 &ID=AsinImage&MarketPlace=GB&ServiceVersion=20070822&WS=1&tag=colouredhairc 21&language=en GBinfinia

Best auburn hair dye for: Long-lasting luscious colour.

This a gorgeous warm auburn colour. We tried it on dark brown hair and the depth of colour is stunning. It has multidimensional undertones of metallic copper-auburn hues. The dye comes with a colour extender so you can brighten the colour back up in between dyes. Loads of the reviews said it lasted really well too. This is the favourite one for us.

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